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Detailed drill down on answers
Created by Drobots on 10/23/2010 2:02:59 PM


With the “Frequencies » Drill Down” analysis, you can find out how respondent properties (split variables) are divided for each question response. E.g. “The people that say they are unhappy with our services, how many times have they even visited our stores?”

You can change the graph properties by using the context menu. (right mouse button)

Below the graph you can find a table that shows a response count for the selected question item code and the selected split variable.

 An example:
A course satisfaction study (see “DEMO” dataset) is set up by a university to find out what students think about the quality of the education the school offers.

When analysing the results using drill down, the researcher asks himself: “The students that said they are generally very dissatisfied with the school, how much did they even attend the classes?”

In the “Frequencies » Drill down” analyser, the researcher chooses “Global satisfaction” as concept and he selects “Very dissatisfied” as an item code. After this he selects “participation” as a split variable.

The graph appears and the researcher concludes that 54% of the very dissatisfied students gave themselves less than a 50% score in participation. 36% even gave themselves less than 25%. The researcher can safely say that the very dissatisfied students mainly are the students that didn’t attend the classes very much. So this adds somewhat of a nuance to a possibly negative result for global satisfaction.

Below the graph the researcher notices that there are 25 respondents that replied they are “very dissatisfied”.
In “Survey Analyser » Question Level » Lists » Frequency Tables”, next to the question “(Q25) Your general rating compared to other courses” he can see there were a total of 1000 valid responses for this question
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